AI-native insurance infrastructure for the embedded economy.
Six months to onboard a partner. Eight months to launch a product. Spreadsheets emailed between people who have never met. Reinsurers arguing over data they cannot verify. Somewhere in the middle, a founder with a great idea -- waiting on hold.
Legacy carriers built economics for rare, catastrophic events -- the burning house, the totaled car, the hundred-million-dollar program. The growth market is now small, frequent, and embedded in every checkout.
We are not capturing TAM. We are creating the TAM that legacy carrier economics made impossible.
A fully licensed, AI-native insurance carrier built from the first line of code for the high-frequency, embedded market that legacy carriers cannot serve.
Chain of custody and version history on every object. The bordereau number is provably the real number. Not the version after quiet adjustments nobody documented.
Intelligence compounds across every transaction, every partner. When an underwriter leaves a legacy carrier, the knowledge walks out the door. Our memory engine means it stays.
Built entirely in-house. No 16-vendor stack. No multi-year contracts creating technical debt. The Tesla approach: own the infrastructure because the supply chain cannot produce what is needed.
Not a board seat and a check. Hands-on from the first line of code.
GPs actively involved in initial build, strategic decisions, and carrier acquisition. BlankMetal -- Rally portfolio company -- serves as development partner.
Rally's playbook puts Slingshot in front of portfolio companies. Embedded insurance is a natural revenue line for vertical SaaS platforms in the Rally network.
Rally has backed embedded finance from its earliest days. Their thesis -- that every software company becomes a fintech company -- validates the embedded insurance opportunity.
Capital to acquire and capitalize a carrier shell, build the full Slingshot OS, hire the founding team, and onboard the first cohort of embedded MGA partners.
The only carrier whose economics were built from the first line of code for the market that actually matters.
Former Chief Actuary and Chief Data Officer at Palomar -- a $10B public carrier with $2B in top-line revenue.
Fellow-level actuary who writes production code. The rare combination of insurance domain mastery and technical architecture ability.
Saw firsthand that institutional resistance to data and AI innovation was intractable -- not because the people were incompetent, but because the architecture was incompatible. Left to build what could not be built inside an existing carrier.
Founder of Vertical Insure -- an embedded insurance MGA processing 400,000+ policies at $25 average premium.
Experienced every pain point from the MGA side: six-month carrier onboarding, opaque data, carriers that "provide paper and nothing else."
The voice of the customer permanently at the founding table. What Brock needs is what every embedded MGA needs.
Rally Ventures GP with deep experience across fintech, embedded finance, and insurance infrastructure.
Brings the Stripe/Shopify thesis to insurance: when carrier infrastructure becomes accessible, the number of embedded MGAs grows 10-100x.
Rally's go-to-market playbook and portfolio network provide an immediate channel for MGA acquisition at zero customer acquisition cost.
Every transaction across every MGA partner feeds the institutional memory engine. Year 2 data advantage is structurally unreachable by a Year 3 entrant. The platform gets smarter with every policy.
Better data earns better treaty terms. Better terms attract more MGAs. More MGAs generate more data. The flywheel is architectural, not commercial.
Carrier acquisition and statutory capital requirements create a significant barrier. Combined with technology build, regulatory approvals, and reinsurance relationships, the total cost to replicate exceeds $40M and 24+ months.
Once an MGA's data flows through the Slingshot OS with artifact-level trust and institutional memory, migrating to another carrier means abandoning the intelligence layer entirely. The cost of off-boarding is functionally prohibitive.
By naming and owning "the inverted market," Slingshot defines the vocabulary competitors must borrow. When the market conversation is "high-frequency, low-volume, embedded," every entrant validates our thesis.
$25 policies embedded in checkout flows have near-zero price elasticity and extreme switching costs. Once integrated, the carrier relationship is infrastructure, not a vendor contract.